{"id":42978,"date":"2025-04-22T03:14:00","date_gmt":"2025-04-22T03:14:00","guid":{"rendered":"https:\/\/usatoday.azontree.com\/?p=42978"},"modified":"2025-04-22T03:14:00","modified_gmt":"2025-04-22T03:14:00","slug":"talladega-superspeedway-shoots-down-rumors-about-ban-on-no-8-after-dale-earnhardt-jr-lamar-jackson-dispute","status":"publish","type":"post","link":"https:\/\/usatoday.azontree.com\/?p=42978","title":{"rendered":"Talladega Superspeedway shoots down rumors about ban on No. 8 after Dale Earnhardt Jr., Lamar Jackson dispute"},"content":{"rendered":"<div id=\"ac_100748897\" class=\"article_chunk type_50\">\n<div class=\"froala-view custom-theme first_text_block\">\n<p><img decoding=\"async\" src=\"http:\/\/res.cloudinary.com\/ybmedia\/image\/upload\/c_crop,e_improve,h_630,w_1120,x_40,y_0\/c_fill,f_auto,h_900,q_auto,w_1600\/v1\/m\/0\/b\/0b1ed52d3a0e4b3d260df3361fd9bff061a6df5b\/talladega-superspeedway-shoots-down-rumors-about-ban-on-number-eight-after-dale-earnhardt-jr-lamar-j.jpg\" alt=\"Talladega Superspeedway shoots down rumors about ban on No. 8 after Dale Earnhardt Jr., Lamar Jackson dispute\" \/><\/p>\n<p>A rumor circulated on social media over the weekend that Talladega Superspeedway had banned fans from wearing any items that display the number \u201c8\u201d while at the facility for this weekend\u2019s\u00a0NASCAR\u00a0events. The reason was due to the trademark dispute between Dale Earnhardt Jr. and Baltimore Ravens quarterback\u00a0Lamar Jackson.<\/p>\n<p>The initial rumor was started by The Daily Downfords, a parody X account: \u201cBREAKING: Talladega Superspeedway has announced they will ban fans from wearing any items that display number \u201c8\u201d as a way to avoid any potential legal situations.\u201d<\/p>\n<p>Of course, this wasn\u2019t true. Talladega was forced to shoot down the rumor after former driver Landon Cassill brought attention to it.<\/p>\n<\/div>\n<\/div>\n<div id=\"ac_100748898\" class=\"article_chunk type_51\"><center><\/p>\n<div class=\"twitter-tweet twitter-tweet-rendered\"><iframe id=\"twitter-widget-0\" class=\"\" title=\"X Post\" src=\"https:\/\/platform.twitter.com\/embed\/Tweet.html?dnt=true&amp;embedId=twitter-widget-0&amp;features=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%3D%3D&amp;frame=false&amp;hideCard=false&amp;hideThread=false&amp;id=1914097063156985895&amp;lang=en&amp;origin=https%3A%2F%2Fwww.on3.com%2Fpro%2Fnews%2Ftalladega-superspeedway-shoots-down-rumors-about-ban-on-number-eight-after-dale-earnhardt-jr-lamar-jackson-dispute%2F&amp;sessionId=67505e23bc5ee6f353a121c298f5b03c5062e53c&amp;siteScreenName=yardbarker&amp;theme=light&amp;widgetsVersion=2615f7e52b7e0%3A1702314776716&amp;width=500px\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-gtm-yt-inspected-8=\"true\" data-tweet-id=\"1914097063156985895\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p><\/center><\/div>\n<div id=\"ac_100748899\" class=\"article_chunk type_50\">\n<div class=\"froala-view custom-theme \">\n<p>\u201cCan\u2019t believe i have to comment this but our marketing department has nothing to do with this\u2026this is fake and was not sent from us,\u201d the racetrack\u00a0wrote.<\/p>\n<p>On April 3,\u00a0<em>On3<\/em>\u2018s Jonathan Howard\u00a0reported that Jackson took legal action against the NASCAR Hall of Famer\u2019s attempt to trademark a No. 8 font JR Motorsports used dating back to 2019. Earnhardt announced the following day that JRM would retire the font. JRM successfully secured the rights to the stylized No. 8 Earnhardt made famous driving for DEI in the 2000s and abandoned its quest to trademark the font challenged by Jackson.<\/p>\n<h2>Dale Earnhardt Jr, Lamar Jackson trademark dispute is resolved<\/h2>\n<p>Dale Earnhardt Jr. and\u00a0Kelly Earnhardt Miller\u00a0were able to secure the trademark after\u00a0Teresa Earnhardt\u00a0let her trademark expire last summer. The trademark for the No. 8 font that\u00a0Sammy Smith\u00a0used in 2024 is what Jackson disputed. On the\u00a0\u201cDale Jr. Download\u201d podcast, Earnhardt explained how the dispute on the No. 8 is now a non-issue.<\/p>\n<p>\u201cWe learned that the Budweiser No. 8 trademark is not going to be continued and renewed by Teresa,\u201d Earnhardt\u00a0said. \u201cWe were a bit surprised by that because she kept the one trademark. Haven\u2019t talked to Teresa. Don\u2019t know why that was her decision. But we saw an opportunity to pick up the number and see if we could get the trademark. Without the trademark, we can run the number. Anyone can; we can use the number, no problem.<\/p>\n<p>Did we have a trademark for the current JR Motorsports number that we\u2019ve been running since 2019? No. There was no trademark for that number. We filed for the Bud 8 trademark. Have successfully succeeded in that process. We also as a backup plan filed for the trademark on the JR Motorsports No. 8 that Josh Berry and all those guys have been running for the last couple years. That was sort of a Plan B. Because we assumed that this Bud 8 thing might get murky or might not even happen at all.\u201d<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A rumor circulated on social media over the weekend that Talladega Superspeedway had banned fans from wearing any items that display the number \u201c8\u201d while at the&#8230; <\/p>\n","protected":false},"author":2,"featured_media":42979,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-42978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nfl"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Talladega Superspeedway shoots down rumors about ban on No. 8 after Dale Earnhardt Jr., Lamar Jackson dispute - 24\/7 News America<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/usatoday.azontree.com\/?p=42978\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Talladega Superspeedway shoots down rumors about ban on No. 8 after Dale Earnhardt Jr., Lamar Jackson dispute - 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