LATEST: Jerry Jones Unveils $696.9 Billion AT&T Stadium Renovation – A Daring Move to Turn “The House That Jerry Built” Into the Football Capital of the World

Arlington, Texas – In a move that has stunned fans, critics, and economists alike, Dallas Cowboys owner Jerry Jones has announced a jaw-dropping $696.9 billion renovation of AT&T Stadium, promising to redefine the meaning of professional football and entertainment on a global scale.

With promises of AI-driven fan engagement, luxury beyond belief, and a seating capacity that rivals the biggest soccer stadiums in the world, Jones isn’t just remodeling a stadium—he’s building a new empire.

“This is about the future of football, the future of America,” Jones said during the unveiling. “If Rome had its Colosseum, Texas will have AT&T 2.0.”

Inside the $696.9 Billion Dream

The renovation includes:

• Hyperloop transportation from Dallas, Fort Worth, and Austin directly into the stadium

• A 360-degree retractable roof made of smart glass that can display real-time stats, sponsor holograms, and even the Texas sky at night

• Expanded capacity to 150,000, making it the largest stadium in the Western Hemisphere

• Over 500 luxury suites, including floating sky boxes suspended by magnetic levitation

• An AI concierge assistant for every guest, embedded in their seats

• “The Star District” – a futuristic mall, hotel, casino, and concert complex attached to the stadium, open year-round

Cowboy Nation Reacts: Applause, Outrage, and Memes

Within hours of the announcement, the internet exploded. The hashtag #Jerry700B trended #1 globally on X, TikTok, and Threads.

Cowboys fans celebrated the move as the return of “America’s Team” to its rightful throne. Others weren’t so thrilled.

“$696.9 billion for a stadium? That’s more than the GDP of Norway,” posted one user. Another joked, “For that price, I better get to call plays from the sideline.”

A viral meme showed Jones shaking hands with Darth Vader, captioned: “Unlimited power.”

And then came the unexpected tweet from NBA legend LeBron James:

“Jerry going full Tony Stark with this one ”

Political and Economic Shockwaves

The announcement triggered national debates on spending priorities, as Texas faces housing shortages and rising tuition costs.

Senator Maria Vasquez (D-TX) called the plan “grossly indulgent” and demanded a full audit of funding sources.

Rumors swirled that a portion of the funding may come from a Saudi tech fund, with some even alleging early-stage talks between Jones and Elon Musk to power the stadium via Tesla’s new “sun-siphon” technology.

Musk responded with a single cryptic emoji: 

Jones, unfazed, brushed off critics:

“People thought building the original AT&T Stadium was crazy too. Now it’s iconic. This will be legendary.”

Could This Change the NFL Forever?

Insiders suggest that NFL Commissioner Roger Goodell sees the stadium as a candidate to host:

• Super Bowl 70–80

• The first international NFL World Cup

• E-sports NFL fantasy tournaments

• And possibly, U.S. Presidential debates

“AT&T Stadium will become the White House of Sports,” said media analyst Jordan Reaves.

But longtime fans are split. While younger generations are thrilled by the tech and spectacle, many older fans miss the grit of old-school football.

“Football should be mud, sweat, and cheap beer,” said former Cowboys linebacker Thomas Everett. “This feels like a luxury cruise in space.”

Final Thoughts

Whether Jerry Jones has lost his mind or is decades ahead of his time, one thing is clear: he’s about to build the most outrageous sports monument the world has ever seen.

AT&T Stadium 2.0 might be more than a stadium—it could be a nation within a nation, complete with its own economy, culture, and gravitational pull.

And knowing Jerry, that’s exactly the point.